Marketing
Connections Fuel Moldmaking Innovation
Trade shows reveal that stepping out of the shop builds connections which drive innovation and success.
Christina Fuges
Editorial Director, MoldMaking Technology
The Role of Social Media in Manufacturing
Charles Daniels CFO of Wepco Plastics shares insights on the role of social media in manufacturing, how to improve the “business” side of a small mold shop and continually developing culture.
Read MoreMMT Chats: Simple Steps to Get Your Social Media Campaign Started
MoldMaking Technology Editorial Director Christina Fuges catches up with Gail Now’s Chief Curiosity Officer Gail Robertson. We talk about the importance of using the curiosity tool to tell your stories as part of a marketing strategy that includes social media. This episode is brought to you by ISCAR with New Ideas for Machining Intelligently.
Read MoreEditorial Guidelines: Editorial Advisory Board
The Editorial Advisory Board of MoldMaking Technology is made up of authorities with expertise within their respective business, industry, technology and profession. Their role is to advise on timely issues, trends, advances in the field, offer editorial thought and direction, review and comment on specific articles and generally act as a sounding board and a conscience for the publication.
Read MoreMMT Chats: Marketing’s Impact on Mold Manufacturing
Kelly Kasner, Director of Sales and Marketing for Michiana Global Mold (MGM) talks about the benefits her marketing and advertising, MGM’s China partnership and the next-generation skills gap. This episode is brought to you by ISCAR with New Ideas for Machining Intelligently.
Read MoreICYMI--MMT Chats: What's Happening to Our Industry? Time to Take a Stand for Plastics
MoldMaking Technology Editorial Director Christina Fuges chats with Bob Schiavone, Global Marketing Director for R&D/Leverage about his passion for manufacturing, marketing and the mission to change the perception of plastics. This episode is brought to you by ISCAR with New Ideas for Machining Intelligently.
Read MoreMMT Chats: Impressions and Inspirations from AMBA Event that “Shifts the View”
MoldMaking Technology Editorial Director and Managing Editor share their takeaways from a recent American Mold Builders Association Conference focused on leadership and mentorship in the moldmaking community. This episode is brought to you by ISCAR with New Ideas for Machining Intelligently.
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MMT Chats: Mastering Mold Shop Sales Strategies
Learn to navigate empowered buyers, balance technical skills and relationships, customize onboarding, foster team collaboration and measure sales success.
Christina Fuges
Editorial Director, MoldMaking Technology
Videos Answer Hot-Topic Moldmaking Questions
Eight questions MoldMaking Technology asks industry experts about CNC controls, the changing training landscape, the human resources and marketing keys to workforce development, predictive engineering, data, visual search, OEE monitoring and additive venting.
Read MoreSeeking Your Help! Moldmaking Customs and Practices Guide
The mold manufacturing industry is continually improving by joining forces on a variety of issues, challenges, technologies and trends. This time it’s updating the industry’s guidelines and practices to standardize and streamline the mold procurement process, and you can help.
Read MorePODCAST: Molding a Network While Supporting Moldmaking
I have to say, I’m a bit embarrassed when someone describes a conversation with me as “high energy” … but I’ll take it. Hopefully, that’s just my passion for the moldmaking community coming through. And of course, I can't turn down an opportunity to talk about this group of innovators and problem-solvers, so here I go again.
Read MoreHow to Sell Your Service
When selling your moldmaking services, it’s important to remember that all prospects are just like you. The gut check and the human touch are just a few ways to properly build those relationships.
Read MoreHow to Market on a Budget
The director of sales and marketing for an Indiana-based mold builder shares how to develop a low-cost marketing strategy.
Read MoreDoes Your Digital Presence Truly Reflect Who You Are?
MoldMaking Technology is all about “What’s New and What Works in Mold Manufacturing.” What is your business all about, and does your digital presence match?
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Meet New Board Member Murphy Forsyth, Zero Tolerance LLC
MoldMaking Technology's EAB features a new crew of industry professionals. Meet Murphy Forsyth.
Christina Fuges
Editorial Director, MoldMaking Technology
How to Sell Your Moldmaking Service
Moldmaking is a community based on relationships that help sell the services each mold builder provides, and here’s why.
Read MorePCS Unveils New Company Website
PCS has released their new company website with features to help customers find exactly what they need, the company says.
Read MorePODCAST: Accomplished Women Empowering Accomplished Women in Manufacturing
I was surprised, humbled and honored when The WAM Podcast invited me to be a guest on its 96th episode. I mean, it’s not every day that someone in the trade press is asked to freely and publicly promote their brand on top of being considered an “accomplished” woman in manufacturing.
Read More2020-2023 Editorial Advisory Board: Meet New Board Member Kelly Kasner
The 2020-2023 version of MoldMaking Technology's EAB features a new crew of 12 industry professionals. Here's one of them.
Read MoreBIG KAISER Raises Funds for National Robotics League
From November 1 to December 31, 2019, Big Kaiser will donate 2% of every order from an NTMA or AMT member company directly to the National Robotics League
Read MoreNoteworthy News: Customer Benefits
These companies are treating their customers right with recent updates to ecommerce, expanded selections and delivery systems.
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MMT Chats: Mold Builder Shares “Raw and Real” Social Media Strategy
MoldMaking Technology Editorial Director Christina Fuges sits down with Murphy Forsyth, GM – Injection Molding and Director Of Marketing for Zero Tolerance LLC in Clinton Township, MI.
Christina Fuges
Editorial Director, MoldMaking Technology
The Plastek Group Wins RJG Training Excellence Award 2019
RJG announces The Plastek Group as the 2019 winner of the Training Excellence Award.
Read MoreNoteworthy News: Develop Your Skills
These recent news releases present a wide range of options for industry education, from courses both in classroom settings or online to earning credentials to networking events.
Read MoreHusky Highlights Commitment to Sustainable Packaging Solutions
Husky Injection Molding Systems highlights its commitment to sustainable packaging solutions for future generations.
Read MoreM4 Named Small-Medium Sized Manufacturer of the Year
mHUB Chicago and MxD named M4 as the Fourth Revolution Awards ’ Small-Medium Sized Manufacturer of the Year.
Read MoreNoteworthy News: Congrats are in Order
From anniversaries to new hires to awards, MoldMaking Technology has the latest news in industry success stories.
Read MoreTooling, Tariffs and Reinventing One's Business for the "New Normal"
Mold industry professionals attending the Makino Technology Expo learned they must prepare for the “new normal” and build a better marketing and sales plan.
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